- Short answer
- You don't apply: at 10K, 100K or 1M lifetime orders, eligible shops get an admin notice to claim a Milestone award.
- Official name
- Shopify Milestone award; neither the Milestones page nor its Terms says plaque, as of November 2026
- Tier reached after
- 10K: January 1, 2024. 100K and 1M: January 1, 2020
- Store status
- Active paid plan and activated Shopify Payments; no trial, password or previous fraudulent activity
- Who claims
- Standard shop: store owner. Plus shop: store owner or a user with edit admin permissions
- Delivery time
- Official pages differ: the landing page says 6-8 weeks and within 30 days; the Terms, 30 days or longer
How do you claim a Shopify Milestone award?
As of November 2026, neither Shopify's Milestones page nor its Terms uses the word “plaque”. Tiers are 10K, 100K and 1M: 10,000, 100,000 or 1 million+ lifetime orders.
- Check eligibility. Eligible stores get “a notification in your store's admin” with instructions.
- Claim your award before the store qualifies for the next tier. Standard shop: store owner only. Plus: owner or a user with ‘edit’ permissions.
- Await delivery.
The landing page calls each tier's first award “complimentary”, yet both pages' footers say “Limit 1 per eligible shop”; the Terms say 1 “per tier achieved”. That's unsettled, so claim each active award when its notice appears.
Which orders and stores count toward it?
Orders count per store, not across one owner's stores:
- Excluded: imported, canceled, returned, off-platform, free or fully discounted orders, draft orders manually marked as paid, and “payment pending” orders.
- POS: counts, per the landing page's FAQ, if your storefront isn't password-protected and meets full criteria.
- Test orders: neither page addresses them as of November 2026; don't rely on them.
The store must also meet the Terms:
- Status: active paid plan, activated Shopify Payments, no trial, password or previous fraudulent activity.
- Standing: no actioned Acceptable Use Policy report and no restricted products or services.
- Timing: first 10,000 orders reached after January 1, 2024; first 100,000 or 1,000,000 after January 1, 2020. Reached 10K before then? This tier's condition isn't met; 100K is next.
What if the notice or the award doesn't arrive?
No notice after a tier? Recheck the conditions above. Also check the store owner email on your Shopify account; Shopify says some stores may receive the notice there too. Actioned AUP report? Contact your Merchant Success Manager or support.
Read November 5, 2026. Delivery: the landing page says “6-8 weeks” and “within 30 days”; the Terms, “30 days or longer”. Duties: the landing page says you will “not be charged”; the Terms, “the responsibility of the award recipient”.
Plan for the longer wait and possible duties.
Check the Terms' list of 38 places awards don't ship to before you claim.
Lost or undeliverable? Reply to your order confirmation email.
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