How do shareable discount links work on Shopify?

How do you get a shareable discount link?

Start with a saved discount: Shopify asks you to create and save a discount code featuring the products or collections you want to link to, and shareable links work only for active discounts.

In Shopify admin

1. Discounts
2. Discount name
3. Promote
4. Get a shareable link

Zoom

UI checked October 14, 2026 in our development store

1. In Discounts, click the discount you want to promote.
2. Click Promote, then select Get a shareable link (the Help Center also calls it Get a shareable discount code).
3. In the Landing page field, choose where the link opens: your home page, a specific collection or a specific product page. The options depend on the products or collections included in your active discounts; an order-wide discount we tested on October 14, 2026 showed no such field.
4. Optional: select an existing marketing campaign. Its UTM identifier and source are added to the link automatically, so you can follow the discount in that campaign's reports.
5. Share the link in emails, on social media or on landing pages.

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In the Shopify app, tap Discounts, tap the discount you want to promote, then open its menu and choose Get a shareable discount code, the Help Center's name for the app option.

How do you send the link to a different page?

If the page you want isn't among the options in step 3, add a redirect to the URL by hand: Shopify documents this for opening a page other than your store's home page.

1. Get the shareable link as above.
2. Change the URL extension from /discount/code to /discount/code?redirect=/new-path.
3. Replace new-path with the URL extension of the page you want, for example /discount/code?redirect=/collections/fresh-finds.

What limits apply to a discount link?

These rules decide which discount the customer actually gets:

• One discount per link. A shareable link or QR code can have only a single discount applied to it.
• The newest discount wins. If you run several discounts on one product, the most recent one applies to your shareable links and QR codes.
• Combinations follow your settings. The link's discount joins discounts already in the cart only when your discount combination rules allow it. Discounts don't combine automatically; when they can't, the best discount or combination for the customer is selected automatically.
• Link codes count toward the order limit. Customers can use a maximum of 5 product or order discount codes and 1 shipping discount code on the same order, codes from shareable links included.

When one promotion needs several codes, or specific variants and quantities, use a cart permalink instead: you select the product variants, quantities and discounts, and the same link is reusable, creating a new checkout for each customer. Its discount parameter accepts several codes separated by a comma, so a code that itself contains a comma can't be passed that way.

How long does a link discount stay applied?

Until it's removed. The discount applies automatically to the customer's next checkout cart, or to any active carts they have open, and it is saved to their cart and browser.

To shop without it, a customer clicks Remove discount beside the applied code at checkout, or clears their browser's cookies and cached data for your store and then goes to your store directly. Opening the shareable link again reapplies the discount.

To end a promotion early, you can temporarily deactivate an unexpired discount. Because links work only for active discounts, we read that as the link no longer applying it: our inference from two separate help-page rules.

Shopify says a customer who applies a deactivated discount code to their cart gets the error Unable to find a valid discount matching the code entered. When you reactivate an expired discount, its status becomes Active with no set end date.

None of the pages we read on October 14, 2026 (managing discounts, combining discounts, discount codes, the discounts FAQ and the cart permalink docs) says whether a shareable link shows that error, what it shows for an expired or scheduled discount, or whether an old link works again after reactivation.

If a code from a link stops applying, start by checking that the code is active, in date and under its usage limit.