- Short answer
- Yes — the Roblox sales channel is free on any Shopify plan, but you need a public Roblox experience, and only US Roblox users can buy.
- Who can buy
- Roblox users in the United States only, as of October 2026, with state age limits
- Cost
- No charge for the channel; Roblox charges fees when you bundle a virtual benefit
- Store owner
- You must be the store's registered Shopify account holder, or have their written permission
- Can't sell
- Digital products and gift cards; Roblox's Commerce Standards bar other types
- Before first sale
- Roblox review might take up to 5 business days
How does selling on Roblox work with Shopify?
You pick physical products in your Shopify admin, third-party goods included, and gamers buy them inside your Roblox experience. The channel is free on any Shopify plan and has been open to eligible merchants since May 15, 2025.
The real limit is who can buy, as of October 2026:
Currently, only Roblox users in the United States can buy products from Roblox experiences. Users must be at least 13 years old to make purchases, except in Texas and Utah, where the minimum age is 18.
Roblox's creator documentation names only Texas where buyers must be 18+.
What do you need before you connect the channel?
Before you install, check that you meet these conditions:
- A Shopify online store and a public Roblox game or experience that has content maturity labels.
- A creator account that is 18+, ID- and email-verified, with 2-step verification enabled and Business Information submitted to Roblox.
- You're the store's registered Shopify account holder, or have their written permission.
- No digital products or gift cards; Roblox's Commerce Standards bar other product types too.
Roblox says its eligibility requirements are subject to change; recheck them before you install.
What happens after you install the channel?
After you install the channel, connect your Roblox account, sync products, and set each up as a commerce product in Roblox Creator Hub. Roblox reviews new products; the review might take up to 5 business days, and later title or description changes and new product images wait for review too.
Roblox caps each game at 500 products, with 100 for sale at a time.
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