- Short answer
- Yes. On new listings, Printify's Personalization Hub, free per Printify, lets Shopify buyers add text or images from the product page.
- Buyer input
- Text and images; images PNG, JPEG or JPG, up to 100 MB
- Before production
- Approve under Orders > Review needed in Printify, or let the buyer's live-preview approval replace yours
- If you press Request fulfillment
- On Shopify, the button skips that review and sends the order to production
- Missing on Shopify
- Font or color dropdowns for the buyer's text, per Printify's channel table
What do you need on Shopify?
Printify runs personalization itself: a product-page button opens its Personalization Hub, where the buyer adds text or an image (PNG, JPEG or JPG, up to 100 MB). Printify calls it free with every account.
You need:
- The Printify app installed, or the block won't appear.
- The Personalize Button block, added without code, in a theme section or block that accepts app blocks.
- Personalizable layers built in Printify's Product Creator; the button shows only on those products. Printify says all catalog products support personalization.
In our Horizon store (themes differ):
- Online Store
- Themes
- Edit theme
- Products
- Default product
- Product information
- Details
- Add block
- Apps
- Personalize Button
As of November 2026, the Hub works only when you publish a new listing, so a published product must be recreated. Personalization then becomes mandatory for the product.
Printify's January 2026 video shows the buyer's side; we read its "No Apps" as no third-party app.
What happens to the order?
All personalized orders are held until you approve them under Orders > Review needed in Printify, unless buyer-approved personalization is on: then a buyer's live-preview approval replaces yours, though Printify says embroidered designs need your approval.
Request fulfillment overrides your personalization settings and sends the order to production without review, so leave it alone. Printify says Shopify's Automatically fulfill the order's line items setting also sends orders to production on import.
Printify's refund article says Printify covers production or fulfillment faults; you cover a wrong address or a buyer's change of mind. No Printify help article we read in November 2026 says who pays for a buyer's typo, so your review is the last check unless it's skipped.
Which route should you use?
- Input lands in the design automatically
- Mandatory for the product; can't be turned off
- Suits scaling order volume, per Printify
- Can be optional for the buyer
- You collect requests by email or order notes and edit the design yourself
- Suits higher-value or complex products, per Printify
You set this per product, so you can mix both. If the Hub falls short, Printify lists third-party tools such as Customily, which charges a monthly fee plus per-item fees.
This page was written by AI. Separate AI agents that did not write it check its figures and claims against official sources and test its links and interactive tools. A human editor sets the site's editorial direction, topics and rules and checks that pages are complete and display correctly, but does not check their facts or edit their text. Details may change — always confirm critical data at shopify.com.
Editorial Policy