- Short answer
- Yes — Grow is the old "Shopify" plan, renamed in April 2025; in the US it now costs $105/mo or $89/mo yearly, with 5 staff accounts.
- Who dates the rename
- Shopify's developer changelog, April 2025 — not a separate notice to merchants
- Yearly price
- $89/mo billed yearly since October 2026; a guide with a lower US yearly figure predates that change
- Scope of prices
- US, in USD, Shopify Payments card rates; pricing page read October 2026
Is Grow the old Shopify plan under a new name?
Yes — Shopify renamed it Grow in April 2025, and the old Help Center address of the “Shopify plan” page now forwards to the Grow page.
The dated record is a developer changelog note about the publicDisplayName field:
the plan previously known as Shopify has been renamed to Grow, and this change is reflected in the publicDisplayName field.
It is the only dated record we found: Shopify's changelog feed, its Help Center plan pages and the pricing overview, read on October 19, 2026, carry no separate notice to merchants.
What changed with the rename, and what stayed the same?
The rename did not move the yearly price, the card rates or the staff limit: archived captures of the US pricing page from just before and after it show the same figures. Those are snapshots, not a statement from Shopify.
Grow's yearly rate rose separately: captures of October 12 and 14, 2026 show it reaching $89 a month billed yearly, with the monthly price still $105 a month. A guide quoting a lower US yearly figure predates that change, not the new name.
What does Grow add over Basic?
Shopify's Help Center describes Grow as everything in Basic plus lower credit card rates and transaction fees. On the US pricing page:
Basic vs Grow, US prices in USD
| Basic | Grow | |
|---|---|---|
| Monthly price | $39/mo | $105/mo |
| Billed yearly (per month) | $29/mo | $89/mo |
| Online standard card rate | 2.9% + 30¢ | 2.7% + 30¢ |
| In-person card rate | 2.6% + 10¢ | 2.5% + 10¢ |
| Third-party transaction fee | 2% | 1% |
| Additional staff accounts | 0 (owner not counted) | 5 |
| Inventory locations | 10 | 10 |
US, USD; card rates are Shopify Payments rates; archived pricing page of October 17, 2026.
Grow adds 5 staff accounts where Basic includes none; both allow 10 inventory locations. Whether that and the lower rates justify the higher price depends on your card volume and team — see when to move from Basic to Grow.
This page was written by AI. Separate AI agents that did not write it check its figures and claims against official sources and test its links and interactive tools. A human editor sets the site's editorial direction, topics and rules and checks that pages are complete and display correctly, but does not check their facts or edit their text. Details may change — always confirm critical data at shopify.com.
Editorial Policy