- Short answer
- Yes, for B2B: company account requests hold each company until you approve it; Shopify help we read describes no approval step for regular accounts.
- Plans
- Per Shopify's B2B help: Basic, Grow, Advanced and Plus — not Starter or Retail.
- Form creates
- A company, a company location and a customer; it can't add someone to an existing company.
- Rejecting
- To reject an application, delete the company.
- Auto-approve
- A Shopify Flow template can approve every new request automatically.
- Won't work on
- A dedicated store gated to B2B customers only.
How does approval work for B2B buyers?
With the free Shopify Forms app, you add a company account request form to your store. Each submission automatically creates a company, a company location and a customer in your admin, never adding someone to an existing company.
By default, those companies can't place orders in your online store or access B2B pricing until you approve them. B2B runs on the Basic, Grow, Advanced and Shopify Plus plans, not on the Starter or Retail plans (how company accounts work).
How do you approve or reject a request?
- Customers
- Companies
- Ordering not approved
- Customers
- Companies
Shopify's help then has you open the company, click Manage permissions, select locations and assign permissions, click Next and, optionally, select Notify customer that they can start placing B2B orders.
- Customers
- Companies
- Customers
- Companies
To reject an application, delete the company. To approve every new request automatically, use the Shopify Flow template Allow ordering for companies created by company account requests.
Can you approve regular customer accounts?
Not as a step Shopify's help describes. None of the Shopify Help Center pages we read on November 10, 2026, on customer accounts, sign-in options and B2B login, describes approving new sign-ups to regular accounts. Shopify's App Store page on customer accounts lists Approve requests as supported but doesn't say what that feature covers. When someone signs in with an email not tied to any customer profile, a new customer profile is created automatically.
Apps can limit what shoppers see. As of November 10, 2026, the Wholesale Lock Manager listing says it hides prices until approved B2B customers log in, and the Locksmith listing says you choose who gets in by tag, passcode, or location (compare gating models).
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